Tag Archives: Sales

DELIVERING YOUR VALUE PROP – WHO IS IN CHARGE?

A recent survey, across 500 organisations, by Corporate Visions Inc. only 34 percent of respondents say no one is responsible for coaching and certifying that salespeople are proficient at delivering their companies’ value messages. .

Yet 85% of firms agree that Sales teams’ ability to articulate a value proposition is single most important factor to winning deals.

Take Charge!

1. Book now:  A SAY IT IN 7 PROGRAM – Getting the team proficient is quick, easy and worth every penny, sales teams put on extra revenue (£m) with Say it in 7.

2.  Enjoy Tim Riesterer’s full article here http://cmo.cm/1BEtVDS

 

It really is the Sales Team that moves the dial

for you business

Colleague Dave Lawson over at Ignition1 found this great snippet the other day LINK http://cmo.cm/1BEtVDS

Sales conversations finished nearly 20 percentage points higher than:

  • Product quality/innovation, which rated the second highest.
  • Price and brand reputation ranked lower by even broader margins.
  • These numbers tell us that it’s no exaggeration to say your reps–with their lips moving–are the last bastion of competitive differentiation.